2018 Store Brands Webinar: Tuesday, July 31st at 11:00am ET

24th July 2018

Date: Tuesday, July 31st at 11:00am ET

Trace One is happy to invite you to  the 2018 Store Brands Webinar on Tuesday, July 31st at 11:00am ET.

Trace One expert, Kelly Thompson  will share valuable insight on Private Labels trends.

This webinar will discuss the following:

  • Definition of a premium product: What does it take?
  • Packaging of premium products – What makes a good package? And how can retailers avoid pitfalls such as consumers confusing premium products for smaller, niche brands
  • Why is the premium category growing and why should retailers get in now or expand their offerings?
  • How to decide what categories to premium-ize.
  • Determining costs of premium products: The value factor.
  • What retailers succeeding at the premium tier, and why they are successful
  • The keys to working with manufacturers on premium product programs

For more information and to register: It Pays to be Premium

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