Tag: innovation

How Industry Insight Helps Brand Managers to Innovate 15th May 2019 From

How Industry Insight Helps Brand Managers to Innovate

FMCG industry is seemingly one of the fastest-moving and the most susceptible to changing trends. In today’s overcrowded market, brands are required to showcase significant points of differentiation in order to stand out.

Read +
Retailers: in order to innovate, communicate 26th October 2016 From

Retailers: in order to innovate, communicate

To meet the increasingly specific requirements of a well-educated, discerning customer base, retailers need to keep offering innovative products that deliver both quality and choice. When each partner focuses on their respective strengths and adheres to consistent private label communication processes, they put themselves in the best possible position to create products that meet – and exceed – the expectations of today’s demanding shoppers.

Read +
2015 is the Year of the Savvy Shopper – Making the Most of Chinese New Year 12th February 2015 From

2015 is the Year of the Savvy Shopper – Making the Most of Chinese New Year

Valentine’s Day is coming up and has traditionally been a fairly lucrative opportunity for retailers. The theme of romance at this time of year means seasonal promotions, sophisticated private label ready meals and bigger orders for chocolates and flowers will all be a hit with customers. However, looking beyond Valentine’s, on February 19th it is Chinese New Year. Retailers have a real opportunity to take a fresh look at this holiday and engage with the modern, savvy shopper.

Read +
Transparency is clearly the way forward for the supply chain 6th October 2014 From

Transparency is clearly the way forward for the supply chain

The Elliot Report’s recent investigation into food scares has increased the focus on the food supply chain and put more pressure on retailers, manufacturers and food industry professionals. The potential damage to the food industry’s reputation means that information should be fully shared throughout the supply chain and accessible to consumers. However, full transparency doesn’t only inspire customer trust and help solve problems like product recalls; it can also be an opportunity to form better ways of working and champion credentials to customers. Dietary, allergy and ethical information are playing a much larger role and consumers are savvier than ever. Retailers and manufacturers who can demonstrate they have these considerations at the forefront of mind will be better placed to attract these savvy shoppers.

Read +
The Age of the Discounter – Part 2: opportunities 15th August 2014 From

The Age of the Discounter – Part 2: opportunities

In our last blog, we discussed the rise of discount supermarkets, and how they had become able to compete so effectively with other, more established retailers. Today, we will look at how retailers can react to this and ensure that they are still offering products and value that will keep shoppers coming back for more.

Read +
The Grocer Own Label Awards 2014 16th May 2014 From

The Grocer Own Label Awards 2014

Today is The Grocer Own Label Food & Drink Awards, which will showcase some of the biggest successes in private label from over the last year as deemed by both consumers and a panel of experts. In recent years we have seen a wider range of adventurous new products find their way to the shortlist, which should come as no surprise given the current market. Private label is now forming a larger part of retailers’ and manufacturers’ portfolio and represents a unique opportunity for retailers to innovate, engage with consumers and differentiate from the competition.

Read +

All tags

Subscribe to be the first to receive our latest blog content!

More Information?
Contact Us