On July 06, 2023, the Food Safety and Standards Authority of India published an article on the “Enforcement of the Food Safety and Standards (Advertising and Claims) Second Amendment Regulations, 2022” per the Food Safety Standards Act of 2006.
The document includes the following changes:
- The directions provide a further extension in the enforcement of the regulation;
- The extension is provided for six months;
- Regulation 4 specifies that in case of trademark, brand name or fancy name containing adjectives such as “Natural”, “Fresh”, “Pure”, etc., a disclaimer is mandatory;
- The front pack of the label shall prominently carry the statement ‘This is only a brand name or trademark or fancy name and does not represent its true nature”;
- To allow the business operators to exhaust the existing inventory of packaging materials.
The enforcement period is valid until December 13, 2023.
To view the full notification, check out the Food News Monitoring System and stay up-to-date.